Progress is impossible without change. As almst studio continues to evolve, embracing change and taking risks have become essential to our growth. Earlier this year, we began strategising ways to pivot toward meaningful change that would drive holistic progress. As a bootstrap agency, the possibilities for growth are endless, but finding the path that aligns with our vision is ultimately the way to go. For almst, this meant giving our website a much-needed revamp.
Our first step as a branding agency was to give our branding a fresh face. The process behind creating a brand identity had more to do with refreshing the current look and finding sustainable branding solutions rather than delving into something that would completely change the company’s essence. With a refreshed colour palette and updated fonts, almst studio underwent a revitalization—paving the way for our website transformation.
Our approach to the website’s UI/UX redesign was intentional and meticulous, aiming to create an experience that feels both intuitive and interactive. We began by analyzing our existing site, identifying its strengths and pain points, and then moved forward by gathering references and strategizing ways to improve it. Drawing inspiration from flat design principles for archive layouts, we infused the structure with engaging interactive elements, ensuring a balance between minimalism and maximalism. This harmonious blend defines who we are and guides the entire process, from ideation to execution. Whether the inspiration came from our own pain points, ideas for growth, or observations from other websites, we carefully built a detailed flow, adding elements we wished to incorporate and outlining the processes to bring them to life.
With a plan in mind, we began designing our website. This process was long drawn, juggling between internal projects like such along with client projects, we utilised any bit of free time we could find to work on the project side by side. From crafting layouts for each page to curating content that highlights our creative production and creative branding services, we began by building a comprehensive structure for the site. This wireframe provided clarity on the website’s flow and functionality.
Next came the content—refining website copy, developing detailed case studies, and creating blogs to enhance almst’s portfolio and showcase our expertise in the creative space. With everything structured and polished, we transitioned to UI/UX design services, ensuring the website’s development was seamless and reflective of almst’s innovative vision.
After months of iterations, last-minute tweaks, and understanding the ways around website development, we proudly launched almst.co– a platform that encapsulates the brand universe for our agency. This new website not only reflects our fresh, contemporary look but also establishes a holistic identity designed to evolve with us on our journey toward growth and success.